台北 新光三越A11

Pure Way

2021 ,TAIPEI

品牌專櫃Pureway，以「純淨原始」為精神核心。設計靈感宛如自溪澗拾得天然礦石，經篩選、堆砌，構築出未經雕琢卻飽含質感的空間語彙。邊櫃使用拱門語彙呼應母品牌的古典美學基因，再施以礦物塗料營造出自然、粗獷而溫潤的肌理。傳說其中枝葉點綴與細節層層堆疊，整體呈現出一種無添加、回歸本質的設計語調，細緻詮釋品牌對自然與純粹的詠唱。

The Pureway brand counter is rooted in a philosophy of raw purity. The design draws inspiration from riverbeds—like handpicked stones, carefully chosen and stacked to form a space that feels unrefined yet rich in texture. Arched shelving nods to the classical aesthetics of the parent brand, while mineral-based finishes bring out a raw, earthy warmth. With layered details and delicate touches of foliage, the space speaks softly of nature, simplicity, and the beauty of things left untouched.